How to invest less and better innovate ?

In a post-Covid-19 world, many companies will have less money dedicated for their non-core business investments due to their urgent and imperative need to relaunch their business — particularly in areas like aerospace, airlines, events and the automotive industry.

Innovation teams will be under pressure to do more with less, to spend less and execute better, to reach valuable quick wins and, most importantly, demonstrate that they have created value for the business.

Here are some tricks to succeed.

Photo Joshua Sortino_Unsplash